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That is, if Adult Friend Finder were using a solution that provided visibility into network traffic.
Ziften ZFlow™ enables network visibility into the cloud to catch aberrant data transfers and attribute to specific executing processes.
The leaked information included credit card numbers, usernames, passwords, birth dates, physical addresses and personal — you know — preferences.
In this case, the administrator would have had two opportunities to notice the abnormality: 1) At the database level, as the data was extracted.
2) At the webserver level, where an abnormal amount of traffic would be sent to a specific address.
The source IP addresses collected can even provide pinpoint street locations for attacks.
The attack methodology deployed in this instance was not released, but it would be fair to assume that it leveraged a kind of SQL Injection attack or similar, where the information is wormed out of the back-end database through a flaw in the webserver.